Chiraphon Yendoung

 

 

  Jam  Rujikorn Chnagkatad  116410505064-8 Sorbah  Chiraphon Yensoung   1 16410505074 -7 Priaw  Arisara Chaisut  116410505080-4 Fon  Chomphoonuch  Aiamlaoo   116410505078-8 Film  Kamonwan Sireangpan   116410505065-5 May  Methavee ChaiHawong 116410505083-8 Watermelon  Fern Youngtitasuti   116410505067-1

 

about me      I'm a party person And in my free time I usually watch movies, listen to music, sing and play with my fat cat. I can understand a little bit of English in some words. CONTACT chiraphonsorbah@gmali.com

CASE 1 YOUJUICE Background     The company's products are fruit juice exports all over the world. The company Youjuice is located or based in Monterrey, Mexico where the product is also in the said country. Some of the workers in the company like Juana Ramos has worked for Youjuice since leaving university, Chantal Lefevre had two years of market research, then over 15 years sales and marketing in various company and the last is Jeff Sanderson joined Youjuice 20 years ago. The location company was originally in Mexico, but it is now owned by a large US corporation. Problem      Sales Revenue was 35% below target. Because Youjuice Sales staff are not highly motivated, and staff turnover is high. And The Sales Managers say that the low sales are due to strong competition in this segment of the market. Also, the previous director had no clear strategy for developing sales. The last important reason is not enough market research has been done, and the customer ...